Marketing Coordinator

Location: Canton, MI
Date Posted: 07-31-2017
Located in Lyon Township, MI, SW North America is a technology focused company that supplies solutions for demanding, workpiece-specific manufacturing systems for the metal working industry. SWNA’s equipment is used worldwide, particularly in the automotive and aerospace industries, in hydraulics and pneumatics manufacturing, and in many other emerging fields and markets.

The Position
Our newest Marketing Coordinator is responsible for ensuring the creation of appealing and effective marketing materials and campaigns for the company. This position directs department activities that create brand awareness and loyalty, and increases market share by developing and implementing marketing and advertising campaigns. Duties include overseeing multiple trade shows, researching and presenting market data, keeping customers informed of new offerings, creating promotional materials and targeted communication; engaging with social media channels, preparing reports, managing website content, and other marketing activities.
 
This role will require up to 20% travel for trade show events and training. Given that the Company is based in Germany, it is  preferred that candidates are fluent in German.

Desired Experience, Skills, and Abilities
  1. Bachelor’s degree in a related field preferred
  2. At least 3 years of experience in a Marketing role, preferably within manufacturing
  3. Excellent verbal, listening, written and presentation skills
  4. Ability to visualize and be a divergent thinker
  5. Impeccable problem solving skills and the ability to prioritize multiple projects
  6. Comfortable communicating technical concepts to a non-technical audience
  7. Ability to work independently with initiative and self-motivation
 
Compensation, Benefits, and Structure
The position is full-time and permanent, with a competitive salary based on skills and experience.  In addition, the Company offers 100% employer paid Medical, Dental, and Vision insurance, a 401K with a Company match and immediate vesting, paid time off, ongoing career development and training, and a team-based work environment.
 
The Recruitment Process
The recruitment process will include two phone screens, two in-person interviews, candidate assessments, and a pre-employment background check and drug test.
 
The Company is an Equal Opportunity Employer!
 
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